Hani I. Mesak On deriving and validating comparative statics of a symmetric model of advertising competition. [Citation Graph (0, 0)][DBLP] Computers & OR, 2003, v:30, n:12, pp:1791-1806 [Journal]
Hani I. Mesak On optimum advertising pulsing decisions in a non-stationary market. [Citation Graph (0, 0)][DBLP] Computers & OR, 1985, v:12, n:5, pp:421-435 [Journal]
Hani I. Mesak Impact of anticipated competitive entry and cost experience on optimal strategic pricing of technological innovations. [Citation Graph (0, 0)][DBLP] Computers & OR, 1990, v:17, n:1, pp:27-37 [Journal]
Hani I. Mesak Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results. [Citation Graph (0, 0)][DBLP] Computers & OR, 1996, v:23, n:10, pp:1007-1023 [Journal]
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